Interactive Improvements

Welcome to Interactive Improvements, the blog from Rainmaker Interactive. Blogging will begin on August 1, 2006. Here’s a sampling of topics you can look forward to reading about here:

Optimizing for local search.
How search phrases reflect the position in the buying cycle.
“Speaking” to your prospects via the copy of your website.
How the hosting company […]

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Like John Nash, in the movie “A Beautiful Mind”, who can see codes in a jumble of numbers, when I’m browsing the ‘net I often see where things are missing on websites. Things that, seemingly, no one else does (or at least not the website owners). Opportunities lost. Leads missed. Holes created in the sales […]

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